PROFESSIONAL 101’s debut album This Is The Sound captures the band’s urgent, lean, and unapologetically alive energy in recorded form. Produced and mixed by Grammy Award–winner Danton Supple (Coldplay, Suede, Morrissey), it channels jagged riffs, biting social commentary, and widescreen ambition—rock music looking dead ahead.

Every moment on the album has been road-tested, shaped directly by the crowd. Fan favourites like “Life of Moderation” and "Better Days" have evolved through live chaos, while singles such as “In The City” (with a video by Gorillaz collaborator Seb Monk) showcase the band’s punch and precision. It’s more than a debut—it's a mirror held to the world, honest and unfiltered.

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